Pricing
What it costs, and what it includes.
Website Subscription and AI Receptionist have a published monthly price. Ads & Growth is priced on request; Local Presence comes alongside the other services. Prices are shown in your currency — switch it in the footer.
Monthly
What each part costs.
- $99per month
Website Subscription
A managed website on a monthly subscription — built, hosted, secured and edited by us, ready for ads.
- Up to ten additional blocks on an existing page+$50 per month
- An additional page of up to ten blocks+$75 per month
- Additional languagesAdditional languages are priced separately.
- $299per month · 300 minutes included
AI Receptionist
Picks up the calls your team cannot: overflow during the day, everything after hours. Books by your rules, and puts urgent matters through to a person.
Base plan includes up to 300 call minutes per month. Additional usage is billed per minute — detailed pricing available on request.
- On requestscoped per account
Ads & Growth
Campaigns sized to the work you can take on, pointed at pages built for them, and traced through to the enquiry or the order.
Custom monthly fees based on your goals, ad budget and scope. Pricing on request.
- Supportingno separate line
Local Presence
Your Google Business Profile kept accurate and in step with the site, and a working habit of asking for reviews.
A supporting layer, scoped alongside your website or ads work. Pricing on request.
Rolling monthly, no long-term contract.
Creating and capturing demand
What is inside each service.
Website, ads and local search create and capture demand; the AI Receptionist handles it. Take one or take all of them — each is billed monthly and each can be stopped on its own.
What is included
- One main landing page of up to ten content blocks
- One language included
- Hosting
- SSL certificate
- Basic security
- Basic technical SEO structure: headings, metadata, schema where applicable, local service information, maps and areas where applicable
- Support for basic content changes — reasonable use and limits are set out in the agreement
Additional work
- Up to ten additional blocks on an existing page+$50 per month
- An additional page of up to ten blocks+$75 per month
- Additional languagesAdditional languages are priced separately.
The website is included for as long as your subscription is active. What happens if you cancel is set out in your agreement and the Terms. The price shown is the monthly cost of the plan, not a one-off development fee.
Service
Ads & Growth
Brings more of the right demand — once there is somewhere for it to land.
What is included
- Capacity-aware campaign planning
- Google Ads, PPC and Meta where relevant
- Landing page and offer alignment
- Tracking from click to enquiry, booking or order
- Monthly review, testing and next-step plan
The fee is for the work. Ad spend is separate and depends on your goals and scope.
Supporting service
Local Presence
Supporting layer. Helps the website and ads work in local search.
What is included
- Google Business Profile setup and optimisation
- Local search foundations
- A reviews process — asking and replying
- Local landing and content improvements where relevant
Handling what comes in
The one that answers the calls.
Handles the demand you already have. It does not create it.
Service
AI Receptionist
Handles the demand you already have. It does not create it.
What is included
- Overflow, missed and after-hours call handling
- Booking, rebooking and cancellation by your rules
- Permitted FAQ and routine questions from an approved knowledge base
- Urgent matters routed to the contact you name
- A summary after every call
- Configuration, test line and ongoing maintenance by HOW Digital
Payment, invoice and refund workflows and multilingual flows are set up where you have enabled the integrations.
Terms
How the commitment works.
Standard
Rolling monthly, no long-term contract.
Three or more services
Optional longer-term contract available when you bundle three or more services.
Check availability
Not sure which of these you need?
Write down what the business does and what is happening now. We reply with the parts we would start with, what they cost together and when we could begin. If you would rather read the order of the work first, start with how it works.